Every rug begins as an idea — but in Ruh Rug, the design is not simply a matter of aesthetics. It is an act of intention. Before a single knot is tied, the artisan sits with paper, pen, and purpose, sketching a pattern that will guide months of work.

We call this stage Pattern Prayer because each line drawn is more than a shape — it is a reminder, a whisper, a verse in visual form. Some motifs are inspired by Qur’anic imagery — gardens, flowing rivers, light upon light. Others draw from the geometry of sacred architecture, where symmetry reflects the balance of creation.

This is not a silent process. As the pen moves, the heart remembers. In many workshops, you will hear Qur’an recitation or the quiet murmur of dhikr. The artisan knows that a design born from remembrance will carry that spirit into the final rug.

The patterns are not random. They are maps — each color and curve telling the weaver where the next knot will go. This map ensures that the rug is not just beautiful, but balanced, harmonious, and alive with meaning.